9 A/B Tests for Increasing Conversions on Your Homepage

The homepage is where your visitors will first meet you. It’s where they’ll form their first impression of you, learn what your products or services are, and based on their experience, decide if you have the solution to their problems. While you don’t expect the homepage to convert visitors outright, it should be designed so […]

What Are the 6 Best Social Media Channels For Your Company?

Image Credit: HowToStartABlogOnline.net If you’re a social media late-comer, you’ve been missing out a lot. Social media has rapidly grown into an important channel for digital marketers, complementing and boosting their owned channels. Today’s customers are not only using social media sites to connect with and interact with their family and friends. They’re increasingly using it […]

How to Design an Effective Mobile Website That Converts

Mobile may be the new normal, but it’s still not converting well. And it’s largely because majority of mobile sites don’t inspire enough confidence in their users. Suffice it to say that in the rush to jump into the mobile bandwagon, a lot of companies either simply miniaturized their desktop sites or turned to responsive […]

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